The Neuroscience of Trust
What actually builds trust—beyond your words, your touch, or your polished report of findings? In this episode, Dr. Pam dives into the fascinating brain chemistry behind how patients decide whether they feel safe with you (or not!) the moment they walk into your office.
From the prefrontal cortex to the amygdala, Pam breaks down what the brain is scanning for and how your environment, tone, and presence send powerful signals—sometimes before you even say a word. You’ll hear how simple shifts like a calmer space or a more intentional moment of connection can boost oxytocin (aka the bonding hormone) and how dopamine and serotonin impact your patient's sense of hope and possibility.
Whether you're looking to reduce no-shows, improve connection, or just want to geek out on neuroscience with Pam, this episode gives real-world takeaways to help your new patient process feel more connected, grounded, and trust-filled.
What You’ll Learn:
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How the brain scans for safety—and what it has to do with your front desk.
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The surprising role of oxytocin, dopamine, and serotonin in patient trust.
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Why your tone of voice may matter even more than your words.
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Tips for setting up your space and interactions to calm the nervous system.
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How to create connection and clarity from day one.
Want more support building trust from their first appointment?
Join the early interest list for our upcoming New Patient Masterclass—you’ll be the first to know when it goes live (and get some great tools just for signing up).
