Building Trust Through Your New Patient Division

In this episode of Building Trust, Dr. Pam Jarboe is joined once again by Dr. Michelle Goldych to dig deep into one of the most important parts of practice—the new patient process. Together, they unpack why this division of your practice often feels draining, why so many chiropractors unintentionally get stuck in the cycle of “more new patients, more marketing,” and how shifting your approach can create long-term trust, stability, and joy in practice.

You’ll hear:

Why recording yourself (even if it makes you cringe!) can be one of the most powerful tools for growth.

How to avoid overwhelming new patients by delivering the right information at the right time.

The importance of staying in your lane—and how referring out can actually strengthen trust and loyalty.

How to shift from being self-conscious to “others-conscious” in re-exams and care recommendations.

Why measuring your results (without judgment!) creates clarity, confidence, and sustainability.

Whether you’re brand-new to practice or have been serving for decades, this episode will give you practical tools and heart-centered insights to help you grow your wellness division with more ease and joy.

👉 Ready to transform your new patient process? Learn more about the 6-Week New Patient Intensive starting this September. Details HERE